If you’ve been anywhere near social media lately, you’ve probably seen the internet losing its collective mind over Skims’ new Faux Hair Microstring. Yes — faux hair underwear. Kim Kardashian has once again managed to break the internet, this time by bringing the bush back… in lingerie form.
And who better to weigh in than Helen from LaserHQ, the woman who’s spent years helping people remove theirs?
The Buzz About the Bush
The launch has sparked a mix of laughter, disbelief, and (we’ll admit) a bit of fascination. The Skims Faux Hair Microstring is exactly what it sounds like — a tiny thong, complete with a tuft of synthetic hair designed to mimic, well, nature. Some are calling it a bold feminist statement. Others? A PR stunt done brilliantly.
As Helen puts it:
“I’ve spent years making the bush disappear — and now it’s back in fake fur form? You’ve got to hand it to Kim, she knows how to get people talking!”
Beauty Trends Come Full Circle
Like all trends, beauty seems to move in cycles. From the ultra-smooth look of the early 2000s to today’s more “natural” aesthetic, we’re seeing a renewed celebration of body hair, self-expression, and individuality.
Helen says:
“At LaserHQ, we’re all about choice. If you want smooth skin, we’ve got the tech for that. If you want to rock your natural look, that’s great too. But buying a faux bush? That’s a new one!”
Marketing Genius or Modern Madness?
Let’s be honest — Skims knows exactly what it’s doing. The faux hair microstring isn’t really about lingerie; it’s about conversation. It’s a viral moment dressed up as a fashion statement, and it’s working.
Helen laughs:
“It’s smart marketing. Everyone’s talking about it. I suppose if I ever miss seeing one, I can just buy one from Skims now instead of waiting for an appointment!”
The Takeaway
Whether you think it’s empowering, absurd, or just another moment of Kardashian chaos, one thing’s clear — the bush is back in the spotlight.
At LaserHQ, Helen and the team remain firmly on Team Choice: whatever makes you feel confident, whether that’s silky-smooth skin or a statement-making faux microstring.
Because at the end of the day, beauty trends will come and go — but confidence never goes out of style.
See Helen's bush unboxing here - https://vm.tiktok.com/ZNdvxuFQ